This was an advertising slogan for Apple, Inc. (then Apple Computer, Inc.) in 1997 created by the Los Angeles office of advertising agency TBWA Chiat/Day. The slogan has been widely taken as a response to IBM’s slogan “Think”.It was used in a television commercial, several print advertisements, and a number of TV promos for Apple products. Apple’s use of the slogan was discontinued in 2002.
2.Don’t be evil(Google)
Don’t be evil is a motto used within Google’s corporate code of conduct.Following Google’s corporate restructuring under the conglomerate Alphabet Inc. in October 2015, Alphabet took “Do the right thing” as its motto, also forming the opening of its corporate code of conduct.
3.Power to do more.(DEll)
A slogan is a short, memorable catch phrase, tagline or motto used to to identify a product or company in advertisements. The advertising slogan, or business slogan most associated with Dell.
4 Where do you want to go today?(Microsoft).
In 1994 Microsoft started using the slogan “Where do you want to go today?”
5.Taste The Feeling (coca cola)
This motto will be used not only to advertise Coca-Cola but also to market its other Coke-branded products such as Diet Coke and Coke Zero. This marks the first time that one campaign will be used across multiple Coke products.
6.The ultimate driving machine(BMW)
The slogan was introduced during the 1970s and has captured the imaginations of BMW fans ever since. Bob Lutz, the executive vice president of global sales and marketing, developed the slogan while he was working with the advertising agency Ammirati & Puris on a fresh marketing campaign for BMW. Lutz had earlier worked with Ammirati & Puris when he obtained employment at Fiat before joining BMW. The Ultimate Driving Machine slogan became part of the company’s marketing campaign in 1973 and became popular instantly.
7.Delighting You Always(Canon)
It comes in all shapes and sizes and the interpretation of its meaning is often anything but in the literal sense.
8 Citi never sleeps (Citi bank)
It introduces about 3 decades before.This tag line is used in Citi banks Doesn’t that sound like a reassuring promise of 24/7 banking services?
9.Be the first to know slogan(CNN)
American most trusted News channel and the slogan like viewers think.